Brand brainstorm

40 name & logo directions

Round 4 is all hourglass logos — time, minutes, payback, sand running down while automation runs. Click a card to pick.

Why iAutomate feels off: The “i” prefix reads as Apple cosplay circa 2008. “Automate” is generic — half the industry uses it. These alternatives aim for memorable, credible, and easy to say on a call.

Your pick: none yet

For comparison — current name

iAutomate

Generic + dated Apple vibe. Logo reads as “org chart” not “automation.”